Death Wish Coffee got its first notice back in February during the Super Bowl when it aired as the winner of the Intuit contest. The founder couldn’t find coffee strong enough for him so he developed his own blend. Most coffee you buy varies from 9.1 mg/fl. oz (McDonald’s) to 20.6mg/fl. oz (Starbucks). Death Wish coffee has 54.2mg/fl. oz – about 6 times McDonald’s coffee and more than 2 1/2 times Starbucks. They also have a Valhalla blend that is a little milder but they aren’t sure how much caffeine is in this blend.
The cost is $19.99/lb one-time purchase or $15.99/lb if you sign up for a subscription or $37.99/2 lb one-time purchase or $30.39/2 lb. subscription. You can also get a 5 lb subscription for $63.99. If you have a Keurig, you can get a 10 pack ($12.79) or 20 pack ($23.98) of cups. For subscriptions they let you choose from weekly, bi-weekly, monthly, and bi-monthly as a the subscription interval.
Here is the commercial they put in the Intuit contest that won and aired on the Super Bowl: